Job Description
Join Miami's fastest-growing digital agency! Innovate Marketing Group is seeking a passionate Digital Marketing Specialist to drive client success through innovative online strategies. This is a full-time, in-office position with competitive compensation and growth opportunities. You'll work alongside industry experts in our vibrant Miami Beach headquarters.
Responsibilities
- Execute multi-channel digital campaigns across social media, email, and SEO platforms
- Analyze performance metrics using Google Analytics and Adobe Analytics
- Develop data-driven strategies to increase client ROI and engagement
- Manage PPC budgets and optimize ad spend across platforms
- Create compelling content for blogs, social media, and email newsletters
- Collaborate with creative teams on visual campaign assets
- Generate monthly performance reports for key stakeholders
Qualifications
- 3+ years of hands-on digital marketing experience
- Proficiency in Google Ads, Facebook Ads Manager, and HubSpot
- Strong analytical skills with experience in A/B testing
- Bachelor's degree in Marketing, Communications, or related field
- Proven track record of managing successful PPC campaigns
- Excellent written and verbal communication skills
- Certification in Google Analytics or HubSpot preferred