Job Description
Join our dynamic team at InnovateTech Solutions as a Digital Marketing Specialist and drive immediate impact on our Charlotte-based operations. We're urgently seeking a results-driven professional to execute cutting-edge digital campaigns across multiple channels. This is your opportunity to join a rapidly growing company with competitive benefits and career advancement opportunities. Start immediately and help shape our digital transformation!
Responsibilities
- Develop and execute comprehensive digital marketing strategies across SEO, SEM, social media, and email campaigns
- Analyze campaign performance data using Google Analytics and marketing automation tools
- Manage PPC budgets and optimize ad spend for maximum ROI
- Create engaging content for website blogs, social platforms, and email newsletters
- Collaborate with sales team to align marketing initiatives with lead generation goals
- Monitor industry trends and competitor activities to identify growth opportunities
- Prepare monthly performance reports and present insights to senior leadership
Qualifications
- Bachelor's degree in Marketing, Communications, or related field
- 3+ years of hands-on digital marketing experience
- Proven expertise in Google Ads, Facebook Ads Manager, and SEO tools
- Strong analytical skills with ability to interpret complex data metrics
- Proficiency in marketing automation platforms (HubSpot/Mailchimp)
- Exceptional written and verbal communication skills
- Ability to manage multiple projects with strict deadlines
- Portfolio demonstrating successful campaign execution