Job Description
Join our award-winning marketing team at Coastal Dynamics Inc., where innovation meets coastal charm. We're seeking a dynamic Senior Marketing Director to lead our digital transformation initiatives and drive brand growth across Southern California. Enjoy competitive benefits, flexible remote options, and the vibrant energy of San Diego's thriving business district. Apply now to shape the future of coastal marketing!
Responsibilities
- Develop and execute comprehensive marketing strategies aligned with business objectives
- Lead cross-functional teams to drive campaign performance and ROI
- Analyze market trends and consumer behavior to identify growth opportunities
- Manage multi-million dollar budgets with strict fiscal accountability
- Oversee digital marketing channels including SEO, SEM, and social media
- Collaborate with product development teams on market positioning
- Mentor junior marketing professionals and foster team growth
Qualifications
- 10+ years of progressive marketing experience with 5+ years in leadership
- Proven track record of managing complex marketing campaigns
- Expertise in digital analytics tools (Google Analytics, Adobe Analytics)
- Strong budget management and P&L responsibility experience
- Bachelor's degree in Marketing, Business, or related field
- Exceptional communication and stakeholder management skills
- Certification in Google Analytics or HubSpot preferred
- Local San Diego market knowledge highly desirable