Job Description
Join Philly Innovate Group, a dynamic marketing agency transforming Philadelphia's digital landscape. We're seeking a passionate Senior Marketing Manager to lead our client engagement team and drive innovative campaigns across diverse industries. Enjoy hybrid work, competitive benefits, and the opportunity to shape Philadelphia's marketing future.
Responsibilities
- Develop and execute multi-channel marketing strategies for 5-7 key clients
- Lead a team of 3-5 marketing specialists with monthly performance reviews
- Analyze market trends and consumer data to optimize campaign ROI
- Collaborate with sales and product teams on integrated marketing initiatives
- Manage $500K+ annual client budgets with quarterly financial reporting
- Create compelling content including whitepapers, case studies, and social campaigns
- Represent the agency at Philadelphia industry events and networking functions
Qualifications
- Bachelor's degree in Marketing, Business, or related field (MBA preferred)
- 7+ years of progressive marketing experience with 3+ in leadership roles
- Proven success managing cross-functional teams and complex projects
- Expertise in SEO/SEM, Google Analytics, and marketing automation tools
- Strong portfolio demonstrating measurable campaign results
- Exceptional communication skills with ability to present to C-level executives
- Philadelphia market knowledge and local networking relationships
- Proficiency in HubSpot, Salesforce, and Adobe Creative Suite