Job Description
Join Crescent City Innovations as we revolutionize the hospitality tech scene in New Orleans! We're seeking a dynamic Senior Marketing Manager to lead our digital transformation initiatives. This hybrid role combines creative strategy with data-driven execution in a vibrant downtown workspace. Enjoy competitive benefits, professional development stipends, and the opportunity to shape New Orleans' tech future. Our collaborative team thrives on innovation, and we offer flexible scheduling with core hours 10 AM - 3 PM Monday-Thursday.
Responsibilities
- Develop and execute multi-channel marketing campaigns targeting local hospitality businesses
- Analyze market trends and consumer behavior to drive strategic growth initiatives
- Lead cross-functional teams including digital, content, and brand specialists
- Manage $500K+ annual marketing budget with ROI optimization
- Create compelling content for social media, email, and local partnerships
- Oversee CRM implementation and customer segmentation strategies
- Collaborate with sales to convert leads into long-term partnerships
Qualifications
- Bachelor's degree in Marketing, Business, or related field (MBA preferred)
- 5+ years marketing management experience in hospitality or tech sector
- Proven expertise in SEO/SEM, social media advertising, and analytics tools
- Strong understanding of New Orleans market dynamics and culture
- Advanced proficiency in HubSpot, Salesforce, and Google Analytics
- Experience managing remote teams and hybrid work environments
- Exceptional communication skills with ability to present to C-level executives