Job Description
Join Coastal Innovations Group as our Senior Marketing Manager and lead transformative campaigns that shape the future of digital engagement. We're seeking a visionary leader to drive our marketing strategy across Virginia Beach and beyond. Enjoy competitive compensation, comprehensive benefits, and a dynamic work environment at our oceanfront headquarters. Be part of a team that values creativity, data-driven decisions, and professional growth. Apply today to make waves in your career!
Responsibilities
- Develop and execute integrated marketing strategies across digital, print, and social channels
- Lead a team of 5 marketing specialists with mentorship and performance management
- Analyze market trends and consumer data to optimize campaign ROI
- Collaborate with sales and product teams to align marketing objectives
- Manage $1.2M annual marketing budget with quarterly reporting
- Oversee brand development and messaging consistency across all platforms
Qualifications
- Bachelor's degree in Marketing, Business, or related field (MBA preferred)
- 8+ years of progressive marketing experience with 3+ years in leadership
- Proven track record of successful multi-channel campaigns
- Advanced proficiency in Google Analytics, HubSpot, and CRM platforms
- Strong budget management and ROI optimization skills
- Exceptional communication and stakeholder management abilities