Job Description
Join Memphis Innovate Group and lead transformative marketing initiatives in the heart of Tennessee! We're seeking a dynamic Senior Marketing Manager to drive brand growth in the vibrant Memphis and Georgia markets. Enjoy competitive compensation, comprehensive benefits, and the opportunity to shape our local presence.
Responsibilities
- Develop and execute multi-channel marketing strategies targeting Memphis and Georgia audiences
- Lead digital campaigns across social media, SEO, and content marketing platforms
- Analyze market trends and consumer behavior to inform data-driven decisions
- Manage cross-functional teams and coordinate with sales departments
- Oversee budget allocation and ROI optimization for marketing initiatives
- Create compelling brand narratives that resonate with local communities
- Track KPIs and generate comprehensive performance reports
Qualifications
- Bachelor's degree in Marketing, Business, or related field
- 7+ years progressive marketing experience with 3+ in leadership roles
- Proven track record in multi-state market campaigns (TN/GA preferred)
- Expertise in digital analytics tools (Google Analytics, HubSpot)
- Strong project management and team leadership abilities
- Creative problem-solving skills with focus on local market penetration
- Excellent communication and presentation capabilities