Job Description
Join our dynamic team as a Senior Marketing Manager in Charlotte, NC! We're seeking a strategic leader to drive our digital marketing initiatives and expand our market presence. This full-time position offers competitive compensation, comprehensive benefits, and opportunities for career growth in one of America's fastest-growing tech hubs. If you're passionate about data-driven marketing and innovative brand development, we want to hear from you!
Responsibilities
- Develop and execute comprehensive marketing strategies aligned with business objectives
- Lead digital campaigns across SEO, SEM, and social media platforms
- Analyze market trends and consumer behavior to identify growth opportunities
- Manage cross-functional teams and vendor relationships
- Drive brand awareness and customer acquisition through innovative channels
- Optimize marketing ROI through A/B testing and performance analytics
- Collaborate with sales teams to ensure seamless campaign integration
Qualifications
- Bachelor's degree in Marketing, Business, or related field (MBA preferred)
- 8+ years of progressive marketing experience with 3+ in leadership
- Proven track record of scaling digital campaigns and increasing market share
- Expertise in marketing automation tools (HubSpot, Marketo)
- Strong analytical skills with proficiency in data visualization tools
- Exceptional communication and presentation abilities
- Experience managing budgets over $1M
- Certifications in Google Analytics and/or HubSpot a plus