Job Description
Join our dynamic marketing team at Sunshine Growth Partners and drive impactful campaigns for South Florida's leading brands. We're seeking a strategic Senior Marketing Manager to lead digital initiatives, manage cross-functional teams, and elevate our local presence in Miami's thriving business ecosystem. Enjoy competitive compensation, comprehensive benefits, and opportunities for professional growth in one of America's most vibrant markets.
Responsibilities
- Develop and execute comprehensive multi-channel marketing strategies for local markets
- Lead digital campaigns across SEO, SEM, and social media platforms
- Analyze market trends and consumer behavior to optimize campaign performance
- Manage a team of marketing specialists and coordinate with external agencies
- Collaborate with sales teams to align marketing initiatives with revenue goals
- Monitor KPIs and prepare detailed performance reports for stakeholders
- Oversee budget allocation and ROI analysis for marketing activities
Qualifications
- Bachelor's degree in Marketing, Business, or related field
- 5+ years of progressive marketing experience in Florida markets
- Proven track record of managing digital campaigns with measurable results
- Expertise in SEO/SEM tools (Google Analytics, SEMrush, Ahrefs)
- Strong leadership skills with experience managing cross-functional teams
- Proficiency in marketing automation platforms (HubSpot, Marketo)
- Excellent analytical skills with ability to interpret complex data
- Local Miami/Dade County market knowledge preferred