Job Description
Join our dynamic marketing team at Global Innovations Corp in the heart of Manhattan! We're seeking a results-driven Senior Marketing Manager to lead strategic initiatives for our flagship product line. This full-time role offers competitive compensation, comprehensive benefits, and the opportunity to shape our brand's future in a fast-paced tech environment.
As a key member of our New York office, you'll collaborate with cross-functional teams to drive brand awareness, customer acquisition, and market expansion. Our modern workspace in the Empire State Building provides an inspiring setting for innovation and professional growth.
Responsibilities
- Develop and execute comprehensive marketing strategies across digital and traditional channels
- Lead campaign planning, budgeting, and ROI analysis for product launches
- Manage and mentor a team of 4 marketing specialists
- Analyze market trends and competitor activities to identify growth opportunities
- Collaborate with sales team to align marketing initiatives with revenue goals
- Oversee content creation, social media engagement, and SEO optimization
- Present performance metrics and strategic recommendations to executive leadership
Qualifications
- Bachelor's degree in Marketing, Business, or related field (MBA preferred)
- 8+ years of progressive marketing experience with 3+ in leadership roles
- Proven track record of managing multi-channel campaigns with measurable results
- Expertise in marketing automation tools (HubSpot, Marketo) and analytics platforms
- Strong project management skills with ability to handle multiple initiatives
- Excellent communication and presentation abilities
- Proficiency in Microsoft Office Suite and Google Analytics
- Experience in B2B tech marketing highly desirable