Job Description
Join BlueSky Innovations, a leader in sustainable tech solutions, as we expand our Charlotte operations. We're seeking a dynamic Senior Marketing Manager to drive our B2B growth strategy in the Southeast. This full-time role offers competitive benefits, remote flexibility, and opportunities for career advancement in one of America's fastest-growing tech hubs.
Responsibilities
- Develop and execute comprehensive marketing campaigns across digital, print, and event channels
- Lead a team of 3 marketing specialists with quarterly performance reviews
- Analyze market trends and competitor activities to identify growth opportunities
- Manage $1.2M annual marketing budget with ROI optimization
- Collaborate with sales teams to align marketing initiatives with revenue goals
- Oversee content creation, SEO strategy, and social media presence
- Present quarterly performance reports to executive leadership
Qualifications
- Bachelor's degree in Marketing, Business, or related field (MBA preferred)
- 7+ years progressive marketing experience with 3+ in leadership roles
- Proven track record of increasing lead generation by 40%+
- Advanced proficiency in HubSpot, Google Analytics, and Adobe Creative Suite
- Strong analytical skills with ability to translate data into actionable strategies
- Experience managing cross-functional teams and external vendors
- Excellent written/verbal communication and presentation abilities
- Must be authorized to work in the US without sponsorship