Job Description
We are seeking a highly analytical and creative SEO Specialist to drive organic growth and enhance our digital footprint in the United States market. At Vertex Digital, we believe that exceptional search engine optimization is the backbone of modern digital marketing.
In this role, you will be responsible for auditing, strategizing, and executing campaigns that improve search visibility and drive high-quality traffic. You will work closely with content teams and developers to ensure our digital presence is not only optimized but also user-centric.
Responsibilities
- Conduct comprehensive technical SEO audits to identify crawlability, indexability, and site architecture issues.
- Develop and execute data-driven content strategies aligned with user intent and keyword opportunities.
- Optimize on-page elements including meta tags, headings, internal linking, and image alt text.
- Monitor search engine algorithms and implement necessary updates to maintain ranking stability.
- Analyze web performance metrics using Google Analytics and Search Console to report on ROI and KPIs.
- Collaborate with developers to improve site speed and mobile responsiveness.
Qualifications
- 3+ years of professional experience in SEO, preferably in a fast-paced agency or tech environment.
- Deep understanding of Google's Search Essentials and ranking factors.
- Proficiency with SEO tools such as Ahrefs, SEMrush, Moz, or Screaming Frog.
- Strong working knowledge of HTML, CSS, and JavaScript for technical troubleshooting.
- Experience with Google Tag Manager and basic web analytics principles.
- Exceptional attention to detail and the ability to translate complex data into actionable insights.