Job Description
We are seeking a visionary and data-driven Senior SEO Specialist to join our elite marketing team in New York. In this pivotal role, you will be responsible for driving organic traffic growth, improving search engine rankings, and executing high-impact digital strategies that elevate our brand presence. You will work closely with content creators and developers to ensure our digital footprint is robust, authoritative, and aligned with the latest algorithmic standards.
Why Join Us?
- Competitive salary and comprehensive benefits package.
- Flexible remote and hybrid work options.
- Opportunity to lead major SEO initiatives and shape company strategy.
Responsibilities
- Conduct comprehensive technical and content SEO audits to identify optimization opportunities and site performance bottlenecks.
- Develop and execute strategic SEO roadmaps to improve organic rankings for high-value keywords across multiple verticals.
- Lead keyword research and competitor analysis to uncover market gaps and emerging trends.
- Collaborate with content teams to develop SEO-optimized content strategies that drive engagement and conversion.
- Monitor and report on key performance indicators (KPIs) including organic traffic, keyword rankings, and conversion rates using Google Analytics and Search Console.
- Manage link-building campaigns to enhance domain authority and backlink profile quality.
Qualifications
- Minimum of 4-6 years of proven experience in SEO, with a track record of improving organic traffic and search visibility.
- Deep understanding of Google’s latest algorithms and search engine guidelines.
- Proficiency in technical SEO tools such as Google Search Console, Ahrefs, Semrush, and Screaming Frog.
- Strong analytical skills with the ability to interpret data and translate insights into actionable strategies.
- Experience with HTML, CSS, and basic web development concepts is highly preferred.
- Excellent communication skills, with the ability to present complex SEO concepts to non-technical stakeholders.