Job Description
Are you a data-driven digital strategist ready to dominate the SERPs? Apex Digital Group is seeking a Senior SEO Specialist to lead our organic growth initiatives in the heart of Chicago. In this pivotal role, you will drive visibility, traffic, and conversions through technical mastery and creative content strategies. We are looking for a self-starter who thrives in a fast-paced environment and wants to make an immediate impact on our brand's digital footprint.
Why Join Us?
- Competitive salary and performance-based bonuses.
- Comprehensive health, dental, and vision insurance.
- Flexible work schedule and professional development opportunities.
Take your career to the next level with a team that values innovation and results.
Responsibilities
- Conduct comprehensive technical SEO audits and implement on-page optimizations to improve site performance and user experience.
- Execute rigorous keyword research and competitive analysis to identify high-value organic opportunities.
- Develop and execute data-driven content strategies that align with user intent and business goals.
- Manage and oversee link-building campaigns, monitoring backlink profiles for quality and relevance.
- Analyze website traffic and user behavior using Google Analytics, Search Console, and other analytics tools.
- Collaborate with cross-functional teams (developers, content creators, and designers) to ensure SEO best practices are integrated into all web projects.
- Stay abreast of the latest SEO trends, algorithm updates, and industry best practices.
Qualifications
- 5+ years of proven experience in SEO, preferably within the e-commerce or SaaS industry.
- Deep understanding of Google’s algorithm updates and white-hat SEO techniques.
- Proficiency with SEO tools such as Ahrefs, SEMrush, Screaming Frog, and Google Search Console.
- Strong analytical skills with the ability to interpret complex data sets and report actionable insights.
- Excellent written and verbal communication skills.
- Experience with HTML, CSS, and basic web development concepts is a plus.
- Bachelor’s degree in Marketing, Communications, or a related field.