Job Description
We are looking for a results-driven Senior SEO Specialist to join our elite marketing team in New York. If you are passionate about search engine algorithms, data analysis, and driving organic growth, this is your chance to shape the digital footprint of a leading industry brand.
In this role, you will bridge the gap between technical engineering and creative content strategy to maximize our visibility on Google and other major search engines. You will lead high-impact campaigns that not only boost rankings but also generate high-quality leads.
Why Join Us?
- Competitive salary and comprehensive benefits package.
- Work in a collaborative, innovation-focused environment in the heart of NYC.
- Professional development opportunities and quarterly team retreats.
Responsibilities
- Perform in-depth technical SEO audits and diagnose site architecture issues to improve crawlability and indexing.
- Develop and execute comprehensive keyword strategies based on competitive analysis and user intent.
- Oversee on-page optimization, including meta tags, headers, and internal linking structures.
- Lead outreach campaigns for high-authority backlink building and digital PR.
- Monitor key performance indicators (KPIs) using Google Analytics and Search Console to report on campaign ROI.
- Collaborate with content creators to ensure alignment between SEO goals and editorial calendars.
- Stay abreast of the latest Google algorithm updates and adjust strategies accordingly.
Qualifications
- Minimum of 5 years of proven experience in SEO, SEM, and digital marketing.
- Strong understanding of HTML, CSS, and basic JavaScript for technical implementation.
- Proficient in using SEO tools such as Ahrefs, SEMrush, Screaming Frog, and Moz.
- Excellent analytical skills with the ability to interpret complex data sets and report findings clearly.
- Experience managing large-scale website migrations or SEO overhauls is highly preferred.
- Strong communication skills with the ability to present technical concepts to non-technical stakeholders.
- Bachelor’s degree in Marketing, Communications, or a related field.