Job Description
Join Coastal Growth Partners in Virginia Beach and become the driving force behind our digital transformation! We're seeking a passionate Digital Marketing Specialist to elevate our online presence and drive measurable growth. As a locally beloved company with 15+ years serving Virginia Beach businesses, we offer competitive salaries, flexible remote options, and career advancement opportunities. Why join us?
- Work with innovative brands in Virginia Beach's thriving tourism and tech sectors
- Access to cutting-edge marketing tools and professional development stipends
- Collaborative culture with quarterly team-building events at local hotspots
Responsibilities
- Execute SEO strategies to achieve top rankings on Google for Virginia Beach-based keywords
- Manage social media campaigns across platforms like Facebook, Instagram, and TikTok
- Develop email marketing automation workflows with personalized customer journeys
- Analyze website traffic and conversion rates using Google Analytics and Heatmaps
- Collaborate with local Virginia Beach businesses for cross-promotional partnerships
- Create compelling ad copy and visuals for PPC campaigns targeting Virginia Beach audiences
- Generate monthly performance reports with actionable insights for leadership team
Qualifications
- Bachelor's degree in Marketing, Communications, or related field (3+ years experience acceptable)
- Proven expertise in SEO tools (SEMrush, Ahrefs) and Google Analytics
- Experience with marketing automation platforms (HubSpot, Mailchimp, or ActiveCampaign)
- Strong portfolio demonstrating successful digital campaigns for local businesses
- Google Ads and Facebook Blueprint certifications preferred
- Knowledge of Virginia Beach market demographics and consumer behavior
- Ability to work in-office in Virginia Beach 3 days/week with remote flexibility