Job Description
Join our dynamic marketing team in sunny Miami! Coastal Innovations Group is seeking a passionate Full-Time Marketing Specialist to drive our digital presence and brand growth. You'll work in a collaborative environment where creativity meets data-driven strategy. We offer competitive benefits, flexible work arrangements, and opportunities for professional development. If you're ready to make an impact in Florida's thriving business landscape, apply today!
Responsibilities
- Develop and execute comprehensive digital marketing campaigns across social media, email, and SEO channels
- Analyze campaign performance metrics and optimize strategies for maximum ROI
- Manage brand content creation including blog posts, videos, and graphics
- Collaborate with sales team to generate qualified leads and track conversions
- Conduct market research to identify trends and competitive insights
- Coordinate with external vendors and agencies for campaign execution
- Present monthly performance reports to senior leadership
Qualifications
- Bachelor's degree in Marketing, Communications, or related field
- 3+ years of experience in digital marketing with proven campaign results
- Proficiency in Google Analytics, SEMrush, and marketing automation tools
- Strong written and verbal communication skills
- Experience managing social media platforms (Facebook, Instagram, LinkedIn)
- Ability to multitask and meet deadlines in a fast-paced environment
- Portfolio demonstrating successful marketing projects