Job Description
Join Urban Innovations Group's dynamic marketing team in the heart of New Orleans! We're seeking a creative Marketing Specialist to drive brand awareness and customer engagement in this vibrant city. Enjoy competitive pay, comprehensive benefits, and the unique opportunity for walk-in interviews – no appointment needed! Our collaborative environment fosters innovation, and we're committed to your professional growth. Located in the historic Warehouse District, you'll be at the center of New Orleans' thriving business community.
Responsibilities
- Develop and execute multi-channel marketing campaigns across digital and traditional platforms
- Analyze market trends and consumer insights to optimize campaign performance
- Manage social media channels and content creation strategies
- Collaborate with sales team to align marketing initiatives with business goals
- Track KPIs and generate comprehensive performance reports
- Coordinate promotional events and community partnerships in New Orleans
- Manage budget allocation and ROI analysis for marketing projects
Qualifications
- Bachelor's degree in Marketing, Communications, or related field
- 3+ years of professional marketing experience
- Proficiency in Google Analytics, SEMrush, and social media management tools
- Strong portfolio demonstrating successful campaign execution
- Excellent written and verbal communication skills
- Ability to work in a fast-paced environment with multiple deadlines
- Knowledge of New Orleans market preferred
- Experience with CRM platforms (Salesforce/HubSpot)