Job Description
We're seeking an urgent addition to our Nashville-based marketing team! Nashville Innovate Group is rapidly expanding and needs a dynamic Senior Marketing Manager to drive our local market presence. This high-impact role offers competitive compensation, flexible hybrid work options, and the chance to shape our brand in one of America's fastest-growing cities. Join us in transforming how businesses connect with Nashville's vibrant community!
Responsibilities
- Develop and execute comprehensive marketing strategies targeting Nashville's local market
- Lead digital campaigns across SEO, SEM, and social media platforms
- Manage a team of 3 marketing specialists and coordinate with cross-functional departments
- Analyze market trends and consumer behavior to optimize campaign performance
- Oversee budget allocation of $500K+ annual marketing spend
- Collaborate with local businesses to build strategic partnerships
- Produce quarterly reports on ROI and KPI achievements
Qualifications
- 5+ years of progressive marketing experience with at least 2 years in team leadership
- Proven track record of successful local market campaigns in Nashville or similar metro area
- Expertise in Google Analytics, HubSpot, and Adobe Creative Suite
- Bachelor's degree in Marketing, Business, or related field (MBA preferred)
- Strong data analysis skills with ability to translate insights into actionable strategies
- Exceptional communication skills with ability to present to C-suite executives
- Certified in Google Ads and/or HubSpot Marketing Hub