Job Description
Join our dynamic marketing team in the heart of New York City! We're seeking a passionate Senior Digital Marketing Manager to drive our brand's digital presence and growth. This full-time position offers competitive compensation, comprehensive benefits, and the opportunity to work with industry leaders in a collaborative environment.
Responsibilities
- Develop and execute comprehensive digital marketing strategies across SEO, PPC, and social media channels
- Lead cross-functional campaigns to increase brand awareness and customer acquisition
- Analyze performance metrics using tools like Google Analytics and Adobe Analytics
- Manage digital advertising budgets with ROI-focused optimization
- Collaborate with creative teams on content production and campaign assets
- Stay current with digital marketing trends and platform algorithm updates
Qualifications
- Bachelor's degree in Marketing, Communications, or related field
- 5+ years of digital marketing experience with proven campaign success
- Expertise in SEO/SEM, paid social advertising, and marketing automation
- Proficiency in analytics tools and data-driven decision making
- Strong project management skills with ability to lead multiple initiatives
- Excellent communication and presentation abilities