Job Description
Join Metropolitan Growth Partners as a Senior Digital Marketing Specialist in the heart of New York City. We're seeking a dynamic professional to drive our digital transformation initiatives and elevate our brand presence across all channels. This full-time role offers competitive compensation, comprehensive benefits, and opportunities for career growth in one of the world's most vibrant business hubs.
Responsibilities
- Develop and execute comprehensive digital marketing strategies across SEO, SEM, social media, and email campaigns
- Analyze market trends and consumer behavior to optimize campaign performance and ROI
- Lead cross-functional teams to launch integrated marketing initiatives aligned with business objectives
- Manage digital advertising budgets exceeding $500K while ensuring cost-effective spend
- Collaborate with creative teams to produce compelling content and visual assets
- Implement data-driven decision making using Google Analytics, SEMrush, and marketing automation tools
- Report on KPIs and provide actionable insights to senior leadership
Qualifications
- Bachelor's degree in Marketing, Business, or related field (MBA preferred)
- 5+ years of digital marketing experience with proven campaign success
- Expertise in Google Ads, Facebook Ads Manager, and SEO best practices
- Strong analytical skills with proficiency in data visualization tools
- Experience managing budgets and forecasting for digital channels
- Excellent written and verbal communication abilities
- Ability to thrive in fast-paced environments with competing priorities
- Portfolio demonstrating successful digital marketing campaigns