Job Description
Join Jacksonville Innovations Inc., a dynamic leader in digital transformation solutions, as we expand our Jacksonville team. We're seeking a passionate Senior Marketing Manager to drive brand growth in the Sunshine State. This full-time role offers competitive compensation, comprehensive benefits, and the opportunity to shape our local market presence. Work in our modern downtown office with flexible scheduling options and career advancement opportunities.
Responsibilities
- Develop and execute comprehensive digital marketing strategies targeting Jacksonville's growing tech sector
- Lead cross-functional teams to launch 12+ high-impact campaigns annually
- Analyze market trends and consumer behavior to optimize ROI across channels
- Manage $500K+ annual marketing budget with quarterly performance reviews
- Collaborate with sales team to generate qualified leads in Pennsylvania and Florida markets
- Oversee content creation and social media engagement for 50K+ audience
- Implement SEO/SEM initiatives to increase organic traffic by 40%
Qualifications
- Bachelor's degree in Marketing or related field (MBA preferred)
- 7+ years progressive marketing experience with 3+ in leadership roles
- Proven success managing multi-channel campaigns in B2B tech sector
- Expertise in marketing analytics tools (Google Analytics, HubSpot)
- Strong project management skills with PMP certification a plus
- Experience developing strategies for dual-state operations (FL/PA)
- Proficiency in Adobe Creative Suite and marketing automation platforms