Job Description
Join our dynamic team at Innovate Solutions Group and lead transformative marketing initiatives in the heart of Philadelphia! We're seeking a results-driven Senior Marketing Manager to spearhead our digital growth strategies. Enjoy competitive compensation, comprehensive benefits, and the opportunity to shape our brand's future in one of America's most vibrant cities.
Responsibilities
- Develop and execute comprehensive multi-channel marketing campaigns
- Analyze market trends and consumer behavior data to drive strategy
- Lead cross-functional teams across digital, content, and social media
- Optimize ROI through A/B testing and performance analytics
- Manage $500K+ annual marketing budgets with precise allocation
- Collaborate with sales to align marketing initiatives with revenue goals
- Present quarterly performance reports to executive stakeholders
Qualifications
- Bachelor's degree in Marketing, Business, or related field
- 8+ years progressive marketing experience with 3+ in leadership
- Proven track record of scaling brand awareness and lead generation
- Expertise in Google Analytics, HubSpot, and marketing automation
- Strong project management skills with PMP or similar certification
- Exceptional written/verbal communication and presentation abilities
- Philadelphia metro area residency strongly preferred