Job Description
Join Coastal Innovations Group in Miami's vibrant tech hub as we revolutionize sustainable urban living. We're seeking a dynamic Senior Marketing Manager to lead our growth initiatives across South Florida. This full-time position offers competitive compensation, comprehensive benefits, and the opportunity to shape our local market presence. Our collaborative team values creativity and impact, with a focus on innovative solutions for coastal communities.
Located in the heart of Miami's business district, our modern office provides easy access to public transportation and vibrant cultural attractions. We offer professional development opportunities, flexible work arrangements, and a supportive environment where your ideas can thrive.
Responsibilities
- Develop and execute comprehensive marketing strategies targeting South Florida's diverse consumer base
- Lead digital campaigns across social media, SEO, and local advertising channels
- Analyze market trends and competitor activities to identify growth opportunities
- Manage a team of 4 marketing specialists and coordinate with cross-functional departments
- Oversee budget allocation and ROI measurement for all marketing initiatives
- Forge strategic partnerships with local businesses and community organizations
- Create compelling content that resonates with Miami's multicultural audience
Qualifications
- Bachelor's degree in Marketing, Business, or related field (Master's preferred)
- 8+ years of progressive marketing experience with 3+ in leadership roles
- Proven track record of driving sales growth in competitive markets
- Expertise in digital marketing tools (Google Analytics, HubSpot, Adobe Creative Suite)
- Strong understanding of South Florida's demographics and consumer behavior
- Exceptional project management and team leadership abilities
- Fluency in English and Spanish highly valued for local market engagement