Job Description
Join our dynamic team in Chicago! Innovatech Solutions is seeking a results-driven Senior Marketing Manager to lead our digital transformation initiatives. This is a hybrid role offering competitive compensation, comprehensive benefits, and opportunities for career growth. Work in our downtown Chicago office while shaping innovative marketing strategies for Fortune 500 clients.
Responsibilities
- Develop and execute multi-channel marketing campaigns across digital, social, and traditional platforms
- Lead a team of 5 marketing specialists with quarterly performance reviews
- Analyze market trends and consumer data to optimize campaign ROI
- Collaborate with sales teams to generate qualified leads and increase conversions
- Manage $2M+ annual marketing budget with quarterly financial reporting
- Oversee content creation including blog posts, videos, and email newsletters
- Implement SEO/SEM strategies to improve organic search rankings
- Track KPIs using Google Analytics and HubSpot platforms
Qualifications
- Bachelor's degree in Marketing, Business, or related field (MBA preferred)
- 8+ years of progressive marketing experience with 3+ years in management
- Proven track record of increasing revenue through digital marketing campaigns
- Expertise in CRM platforms (Salesforce/HubSpot) and marketing automation tools
- Strong analytical skills with experience in data-driven decision making
- Exceptional leadership abilities with experience managing cross-functional teams
- Portfolio demonstrating successful campaign execution and measurable results
- Proficiency in SEO/SEM, Google Analytics, and social media advertising