Job Description
Join our dynamic marketing team at Jacksonville Innovations Group, where creativity meets strategy! We're seeking a Senior Marketing Manager to drive brand growth in the vibrant Jacksonville market. You'll lead innovative campaigns, mentor junior marketers, and collaborate with cross-functional teams to elevate our digital presence. Enjoy competitive benefits, flexible work arrangements, and opportunities for professional growth in one of Florida's fastest-growing cities.
Responsibilities
- Develop and execute comprehensive marketing strategies aligned with business objectives
- Lead digital campaigns across SEO, SEM, and social media platforms
- Analyze market trends and consumer behavior to optimize campaign performance
- Manage $1M+ marketing budgets with ROI-focused decision making
- Mentor a team of 5+ marketing professionals
- Collaborate with sales, product, and design teams for integrated campaigns
- Present performance reports to executive leadership quarterly
Qualifications
- 8+ years of progressive marketing experience with 3+ in leadership
- Proven track record in digital marketing strategy execution
- Advanced proficiency in marketing analytics tools (Google Analytics, SEMrush)
- Strong budget management and ROI optimization skills
- Bachelor's degree in Marketing, Business, or related field
- Experience managing remote/hybrid teams preferred
- Google Ads and HubSpot certifications required