Job Description
Join our dynamic team at Coastal Growth Partners and make an immediate impact in San Diego's thriving marketing landscape. We're seeking a results-driven Senior Marketing Manager to lead our local expansion initiatives. This hybrid role offers competitive compensation, comprehensive benefits, and the opportunity to shape our community-focused brand strategy.
As a key member of our executive team, you'll collaborate with cross-functional departments to drive measurable growth while maintaining our commitment to authentic community engagement. We value innovation, leadership, and a passion for San Diego's unique market dynamics.
Responsibilities
- Develop and execute comprehensive marketing strategies targeting San Diego and North Carolina markets
- Lead digital campaigns across SEO, social media, and local advertising channels
- Manage annual budget of $1M+ with ROI-focused optimization
- Analyze market trends and competitor activities to inform strategic decisions
- Build and manage high-performing marketing team of 5 professionals
- Forge strategic partnerships with local businesses and community organizations
- Oversee brand consistency across all local market touchpoints
Qualifications
- Bachelor's degree in Marketing, Business, or related field (MBA preferred)
- 8+ years progressive marketing experience with 3+ in leadership roles
- Proven track record of driving local market growth in competitive environments
- Expertise in digital marketing tools (Google Analytics, HubSpot, SEMrush)
- Strong data analysis skills with ability to translate insights into action
- Exceptional communication and stakeholder management abilities
- Experience managing remote teams across multiple time zones