Job Description
Join Omaha's leading marketing firm as a Senior Marketing Specialist! We're seeking a dynamic professional to drive our digital transformation and elevate brand presence. This full-time role offers competitive compensation, comprehensive benefits, and opportunities for career advancement within our collaborative team environment. Work remotely 2 days/week with our downtown Omaha headquarters as your hub.
Responsibilities
- Develop and execute multi-channel marketing campaigns across digital, social, and traditional platforms
- Analyze market trends and consumer behavior to identify growth opportunities
- Lead SEO/SEM initiatives to increase organic traffic by 30%+ annually
- Manage CRM systems and implement data-driven customer retention strategies
- Collaborate with sales team to create lead generation funnels and sales collateral
- Oversee marketing budget allocation and ROI reporting for all campaigns
- Mentor junior marketing staff and conduct performance reviews
Qualifications
- Bachelor's degree in Marketing, Business, or related field required
- 5+ years progressive marketing experience with 2+ years in leadership role
- Proven expertise in HubSpot, Google Analytics, and marketing automation tools
- Strong analytical skills with ability to translate data into actionable insights
- Exceptional project management abilities with demonstrated campaign success
- Proficiency in Adobe Creative Suite and basic HTML/CSS
- Experience managing budgets over $500,000 annually