Job Description
Join our dynamic marketing team in the heart of Manhattan! We're seeking a passionate Senior Marketing Specialist to drive innovative campaigns for NYC's most iconic brands. Enjoy collaborative workspaces, competitive benefits, and opportunities for professional growth in one of the world's most vibrant markets.
Responsibilities
- Develop and execute multi-channel marketing strategies targeting NYC consumers
- Analyze market trends and consumer behavior data to optimize campaign performance
- Manage digital advertising budgets across Google Ads and social media platforms
- Lead cross-functional teams to ensure cohesive brand messaging across all touchpoints
- Track KPIs and deliver comprehensive performance reports to stakeholders
- Collaborate with local NYC partners to create community-focused initiatives
Qualifications
- Bachelor's degree in Marketing, Communications, or related field
- 5+ years of experience in digital marketing with focus on NYC market
- Proven expertise in SEO/SEM, social media advertising, and content marketing
- Advanced proficiency in Google Analytics, HubSpot, and marketing automation tools
- Strong analytical skills with ability to translate data into actionable insights
- Exceptional written and verbal communication skills
- Portfolio demonstrating successful NYC-based marketing campaigns