Job Description
Join our dynamic team in Detroit's thriving tech sector! InnovateTech Solutions is urgently hiring a Marketing Manager to lead our digital transformation initiatives. This full-time role offers competitive compensation, comprehensive benefits, and the opportunity to shape our brand's future in Michigan's economic hub.
As a key player in our growth strategy, you'll drive data-driven marketing campaigns while collaborating with cross-functional teams. We provide professional development opportunities and a collaborative work environment designed for innovation. Immediate start available for qualified candidates.
Responsibilities
- Develop and execute comprehensive digital marketing strategies across SEO, SEM, and social media channels
- Lead A/B testing initiatives to optimize conversion rates and campaign performance
- Analyze market trends and competitor activities to identify growth opportunities
- Manage $500K+ marketing budget with quarterly ROI reporting to stakeholders
- Mentor junior marketing staff and foster cross-departmental collaboration
- Oversee content creation pipeline including blog posts, whitepapers, and video assets
- Implement CRM strategies to enhance customer journey and retention metrics
Qualifications
- Bachelor's degree in Marketing, Business, or related field (MBA preferred)
- 5+ years progressive marketing experience with 2+ years in managerial roles
- Proven expertise in Google Analytics, HubSpot, and marketing automation platforms
- Strong proficiency in budget management and P&L reporting
- Exceptional leadership skills with history of high-performing team development
- Demonstrable success in scaling B2B SaaS or tech startup marketing
- Deep understanding of Detroit's regional market dynamics and consumer behavior