Job Description
Join our dynamic Philadelphia-based team as a Marketing Specialist and drive impactful campaigns that shape our brand's future. We're seeking a creative strategist to execute full-scale digital initiatives, analyze market trends, and collaborate with cross-functional teams to elevate our market presence. This full-time role offers immediate start and competitive benefits for candidates ready to hit the ground running in a fast-paced environment.
Responsibilities
- Develop and execute data-driven marketing campaigns across digital channels
- Analyze market trends and consumer insights to inform strategy
- Manage social media platforms and content calendars
- Optimize SEO/SEM strategies to increase organic traffic
- Collaborate with sales team to align marketing initiatives
- Track KPIs and generate performance reports
- Coordinate with design teams for creative asset production
- Represent brand at local networking events
Qualifications
- Bachelor's degree in Marketing or related field
- 3+ years of full-time marketing experience
- Proficiency in Google Analytics, HubSpot, and social media tools
- Proven campaign management track record
- Strong analytical and problem-solving skills
- Excellent written communication abilities
- Experience with local SEO and Philadelphia market
- Ability to work independently and meet deadlines