Job Description
Join our dynamic team at Innovate Solutions Group, a leader in digital transformation and marketing innovation. We're seeking a passionate Senior Marketing Manager to drive growth for our Charlotte-based clients. This role offers the opportunity to shape cutting-edge campaigns while enjoying competitive benefits and a collaborative work environment. If you're ready to make an impact in the heart of Charlotte's thriving business community, we encourage you to apply.
Responsibilities
- Develop and execute comprehensive digital marketing strategies across multiple channels
- Lead cross-functional teams to deliver integrated campaigns exceeding KPIs
- Analyze market trends and consumer behavior to inform data-driven decisions
- Manage $1M+ marketing budgets with ROI optimization focus
- Oversee content creation, SEO/SEM, and social media initiatives
- Collaborate with sales teams to align marketing and business objectives
- Present performance reports to executive stakeholders quarterly
Qualifications
- 8+ years of progressive marketing experience with 3+ in leadership
- Proven track record of managing multi-channel campaigns
- Expertise in marketing analytics tools (Google Analytics, HubSpot)
- Strong project management skills with PMP certification preferred
- Bachelor's degree in Marketing, Business, or related field
- Experience in B2B SaaS or technology sector
- Exceptional communication and presentation abilities